The Redmi Note series has been very successful in India, reaching 72 million lifetime sales last year. The latest generation went on sale in the country on January 11 and it has already made its mark on the market – Xiaomi sold phones worth a record 3 billion INR in less than a week.
The Redmi Note 12 series phones worth INR 3 billion have been sold in India in less than a week
The Redmi Note 12 series was highly anticipated, Xiaomi India’s CMO, revealed that even before the series went on sale, online retailers had accumulated over 8 million searches for the Redmi Note 12 models.
Anyway, Xiaomi only revealed total sales in monetary terms instead of units sold. We’d be particularly interested to see a breakdown of how popular each model is – was the Redmi Note 12, Note 12 Pro or Note 12 Pro+ coming out on top?
Redmi Note 12 • Redmi Note 12 Pro • Redmi Note 12 Pro+
The Redmi Note 12 Pro+ is the halo phone with its 200MP main camera and it is the first Redmi Note phone sold in India to feature OIS. The 5,000 mAh battery with 120 W wired charging is also an attention grabber (0-100% is done in 19 minutes). You can check out our first impressions of the Pro+ for more details.
The Redmi Note 12 series is off to a good start, but it has big shoes to fill. In the first three months of availability, the Redmi Note 10 series sold phones worth INR 30 billion, totaling 2 million units.
Mr. Anuj Sharma, Chief Marketing Officer at Xiaomi India, said: “The launch of the Redmi Note 12 series has been of utmost importance for us as we complete eight glorious years of the Redmi Note series in India. We have always strived to bring the best experiences, meaningful upgrades and aggressive products to our consumers in India and the same philosophy has been followed for the #SuperNote series.”
