Apple iPhone 12 mini production reportedly halted
It’s no secret that the iPhone 12 mini underperformed in terms of sales compared to the rest of Apple’s current iPhone series. Now, TrendForce reports that the 12 mini is no longer in production and reaches the end of its life cycle. The phone is still up on Apple’s website and will continue to sell as before until the stock lasts.
Apple is expected to focus on driving sales of the three non-mini models in the iPhone 12s series, given the fact that the iPhone 12 mini (which reached End-of-Life in advance in 2Q21) had disappointing sales performance compared to others models in the iPhone 12 family. – TrendForce
The iPhone 12 mini was the most affordable member of the iPhone 12 series, starting at $ 699 / € 799. It is also the smallest, thinnest and lightest 5G phone on the market.
Unfortunately, this only contributed to an estimated 5% of all iPhone 12 sales. Despite the poor sales performance of the 12 mini, Apple is still rumored to bring a sequel this fall.