One of the more under radar announcements with the new iPhone 13 series is the phones’ redesigned packaging. Last year brought the slimmest iPhone cases to date with the omission of the charging adapter and EarPods. This year, Apple will make yet another change by removing the plastic wrap around the box in the 13 Series. We now have our first look at what Apple’s redesigned box looks like thanks to a post from Weibo.
The removed plastic foil is replaced with a tear-off paper tape that is glued to the box. This allows the packaging to remain in place without slipping and potentially damaging the contents of the box. In addition, it acts as a seal indicating whether the box has been opened before.
During this week’s keynote, Apple clarified that eliminating the plastic film on iPhone 13 cases would “save 600 tons of plastic,” which is certainly a welcome change. Apple plans to remove all plastic from its product packaging by 2025.
Source (in Chinese)
